In totally unexpected fashion news, George at ASDA are launching a pre-loved collaboration with luxury fashion house Gucci. To celebrate the release of Ridley Scott's House of Gucci film, starring Lady Gaga, Adam Driver and an unrecognisable Jared Leto, George at ASDA are launching a treasure hunt for pre-loved Gucci clothing in selected stores around the UK. There will be 30 second-hand pieces of Gucci clothing 'hidden' in stores in the UK, all for sale, with prices starting at a measly £12.
Launching tomorrow the 26th of December, the Gucci treasure hunt is in association with ASDA's sustainability partner, the vintage wholesaler PreLoved.
The exclusive designer pieces will be hidden on Asda shop floors at locations, including London, Edinburgh, and Brighton.
Keep an eye on George at ASDA's social media for clues on which stores will have these hidden gems!
Are you tempted to join the treasure hunt? I think this is such a cool idea!
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