Klairs Freshly Juiced Vitamin E Mask

The Klairs Freshly Juiced Vitamin E Mask is another goody that was included in the Gothamista collaboration with Wishtrend (read my post on the Klairs Midnight Blue Calming Cream here)and I'm so glad I had the chance to try it.
Beauty products always appeal when they have a bit of a novelty factor and this mask has a cool texture that certainly fills that brief. It looks and feels like some kind of chilled pudding; by that I mean it's bouncy and light and sort of like a thick baked custard that breaks apart and melts when you smooth it on the skin. It's an awesome censorial experience that makes it quite a fun product to use really. I guess the texture is quite similar to The Body Shop's Bouncy Sleeping Mask that was very popular a few years ago - the texture is such that it 'self settles' back to a smooth finish after you've scooped out what you need. It's weird and it's cool.

Klairs Freshly Juiced Vitamin E Mask 

The thick texture of the mask helps it to adhere to the skin, so the ingredients can get to work and do their thing. Speaking of ingredients, the mask includes Niacinamide, Adenosine and of course Vitamin E.
Niacinamide is a form of Vitamin B3 which helps to reduce inflammation and ease redness, reduce the appearance of pore size, help the skin retain moisture, minimise signs of sun damage and fine lines, prevents excessive sebum and protects against environmental stressors. An all-round great ingredient really!
Adenosine is a yeast-derived ingredient that has been shown to have some anti-inflammatory and 'wrinkle smoothing' effects while Vitamin E is of course a much loved nourishing and anti-oxidant ingredient.
The purpose of the Freshly Juiced Mask is to hydrate, moisturise and brighten as well as improve the overall appearance and texture of the skin. It's recommended that the Vitamin E Mask is applied after Vitamin C products as it helps stabilise Vitamin C products. therefore enhancing the brightening, antioxidant effect. So pop this mask on after your Vit C serum to ramp up the effects!
While this is labelled as a mask, it can really be used as a moisturiser, day and/or night or as a sleeping pack. It's not a mask that you rinse or wipe off; this one is designed to stay put. I have used the Freshly Juiced Vitamin E Mask a handful of times (not in conjunction with Vit C though I might add) and have not only found joy in the unique texture, but can report that it feels lovely and comforting on the skin (it sort of melts in like an essence/ mousturiser) and gives my face a little bit of a glow. It's a nice product and to be honest I'd repurchase for the texture alone!
You can find Klairs Freshly Juice Vitamin E Mask at Wishtrend for 27USD or here in the UK from Skinspace for £24.60 for 90ml.