Lippy in London : Maybelline Lasting Drama Black Shock Gel Liner Review

It seems that people have been loving and loathing the Benefit Push Up Liner in equal measure so I figured, rather than risk spending the big money on something that might not work for me I'd try the more affordable drugstore version.

I've used the Maybelline Eye Studio Gel Liner (the one in the pot) before but found I'm not disciplined enough to clean the little brush after every use and let's just say that things got a little ... crusty.
I absolutely loved the gel formula though so I was pretty stoked when I saw that Maybelline had come out with another gel liner - this time with the gel built in to a handy twist up pen. The lazy liner enthusiast's dream, surely?

Well at the risk of sounding like the cheesiest of the cheeses, this stuff kind of is a dream. To use the Maybelline Lasting Drama Black Shock Gel Liner, you just twist the bottom of the pen (multiple times on first use) until a small amount of the gel appears at the end. Then, with the help of the little nib on the end, you simply line the eyes like you would with a regular pen eyeliner. The gel goes on smoothly and dries pretty quickly so my advice is to clean up any smudges asap!

The result is a gorgeously dark, opaque liner look that has pretty decent staying power overall, though I have slightly sunken eyes so I did end up with some transfer that needed checking every few hours. It's worth mentioning that I wore this all day on the hottest day of the year so far and didn't end up with this half way down my face. A bonus indeed.